Business News Blog

Get more out of Google Analytics
Apr

5

2016

Access Publishing CEO Scott Brennan spoke today at the Wine Industry Marketing Collaboration group at Panolivo Restaurant. He gave a presentation on “An Introduction to Google Analytics.” “It was a pleasure to meet with so many wine industry marketing coordinators,” Brennan says. “They were all engaged and interested in how to make the most of their Internet marketing. I really appreciated the opportunity.” The group…

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Tessa Eberle
Apr

1

2016

–The team at Access Publishing recently welcomed writer Tessa Eberle. Scott Brennan, CEO of Access Publishing, has brought Eberle onto the team to help report news stories for the Paso Robles Daily News, A-Town Daily News and the San Luis Obispo County Visitor’s Guide, as well as to write press releases, blogs and web content for online marketing clients. “We are very excited to have Tessa joining our…

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Presentation slides: Rank in Google search
Mar

18

2016

Here are the slides from the presentation “Learn 5 keys to ranking in Google search results” delivered by Beth Brennan to the Paso Robles Chamber of Commerce Women in Business luncheon on Friday, March 18 at noon at the Paso Robles Inn Ballroom.    

Speaker Beth Brennan
Mar

17

2016

Women in Business hosting search engine optimization expert The Paso Robles Chamber of Commerce Women in Business is hosting a luncheon on how to rank higher in Google search results for keywords important to your business or organization. Guest speaker Beth Brennan, a local expert in online marketing, will discuss “The 5 Keys to Ranking in Google Search Results.” She and her team at Access…

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Stephanie Musselman joins Access Publishing
Mar

13

2016

–The team at Access Publishing welcomed its newest account representative Stephanie Musselman this month. Scott Brennan, CEO of Access Publishing, hired Musselman to join the team and help local businesses with marketing and advertising. Musselman assists businesses advertising in the San Luis Obispo Visitors Guide, Templeton Guide, Paso Robles Daily News and A-Town Daily News. “We are very excited to have Stephanie join Access Publishing,” Brennan said. “She…

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Businesses: Reach more customers in Templeton
Mar

8

2016

Advertise in the Templeton Community Guide The Templeton Chamber of Commerce and Templeton Community Service District are combining efforts with Access Publishing to produce the spring edition of the Templeton Community Guide. Deadline for advertising is March 10. The guide is published twice a year with a spring/summer edition in March and a fall/winter edition in October. It serves as the town’s activity guide, with parks and recreation…

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Expect to see more page views than visitors, because many people will go to more than one page.
Jan

4

2016

Access Publishing helps over 100 local businesses with online marketing and search engine optimization. For each client we create custom reports to help them track the success of their website. The generated reports show how many page views and visitors the website has had over the previous month. The reports may be generated by Google Analytics or WordPress Jetpack. What is a ‘page view’? A…

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North County Access delivered to local homes
Nov

3

2015

Local directory connecting consumers and businesses for two decades –Access Publishing is currently distributing its local business directory this month to the 82,207 residents and businesses of Paso Robles, Atascadero, Templeton and surrounding areas. North County Access is a leading source of local business information to help consumers make buying decisions. In addition to the print edition that is delivered every year, the website northcountyaccess.com gets thousands of hits…

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Team Access joined the fun at the Zombie Bowl and helped raise $7,000 for Big Brothers Big Sisters
Nov

3

2015

The 2015 Zombie Bowl for Kids Sake held at Paso Bowl raised a total of $7,200 for Big Brothers Big Sisters of San Luis Obispo County. Over 75 bowlers attended the event, including our own Access Publishing Team. Our players included Beth and Scott Brennan, Noah Cryns, Skye Ravy, Sarah Bolyard with additional support from Paul Ravy and Ken Bolyard. “We had a great time…

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Is print dead? Not for books
Sep

23

2015

E-book sales slip, and print is far from dead New York Times – Five years ago, the book world was seized by collective panic over the uncertain future of print. As readers migrated to new digital devices, e-book sales soared, up 1,260 percent between 2008 and 2010, alarming booksellers that watched consumers use their stores to find titles they would later buy online. Print sales…

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