2
2013Winners of Virtual Easter Egg Hunt
11 win prizes in virtual Easter egg hunt Access Publishing is awarding prizes to 11 winners of its virtual Easter Egg Hunt in the city park Dozens competed to see who could correctly guess the number of Easter eggs hidden in the Paso Robles city park. Guesses ranged from 10 to 100. The correct answer: There were 37 plastic Easter eggs hidden, including one in…
29
2013How to get more reviews for small business
How to get more reviews for small business Getting reviews is important for building up a company’s online visibility. Search engines like Google, Bing and Yahoo rely on reviews to help rank listings on their websites. Good reviews establish the credibility and trustworthiness of a business. Here are some tips on how to get more reviews for small business people. 1. Ask for reviews The number…
28
2013Access hires new ad director Karli Twisselman
Access Publishing hires Karli Twisselman Access Publishing hired Karli Twisselman this week as its new advertising director. Twisselman, a Paso Robles native, brings over nine years of experience as an advertising representative, ad director and general manager at the Paso Robles Press and Atascadero News. “Karli is an extremely talented advertising and marketing adviser here in Paso Robles,” says Scott Brennan, CEO of Access Publishing. “We are excited…
28
2013Using Facebook for business in San Luis Obispo County
Facebook for business in San Luis Obispo County The Cheat Sheet Using Facebook for business in San Luis Obispo County is a great way to interact with your loyal clientele and potential customers. Figuring out how to do it successfully is the hard part. Here’s a great info-graphic to review when creating Facebook posts. Optimize your company’s Facebook for business in San Luis Obispo County with help from…
21
2013Virtual Easter egg hunt in downtown Paso Robles
Virtual Easter egg hunt in Paso Robles Access Publishing creates virtual tour of city park to showcase Google Business Photos See how many Easter eggs you can find hidden around the center of the downtown Paso Robles city park and be entered in a contest to win prizes at pasoegghunt.com. The new virtual Easter egg hunt showcases the beauty of the cityâs downtown park including…
20
2013Hacked PCs falsify billions of ad clicks
The Financial Times of London reported this week that hacked PCs have been creating billions of phony ad clicks. This is not the first time we’ve heard of ad click fraud. It’s a good reminder that when putting together an online marketing plan, put most of your budget into ranking in organic search results as opposed to pay-per-click. Hacked PCs falsify billions of ad…
20
2013Paso Robles Internet consultants preserving history
Virtual tours are preserving history Paso Robles Internet consultants at Access Publishing are using 360-degree photography to document local places Access Publishing is helping preserve Paso Robles History by capturing the look and feel of the town using Google Business Photos. It’s a new technology connected to Google Street View that was introduced last year. As a Google Trusted Photographer, Access Publishing can created amazing virtual tours of…
18
2013Access Publishing welcomes new Internet Marketing Consultant Paul Baker
Access Publishing welcomes new Internet Marketing Consultant Paul Baker Access Publishing is excited to bring on Paul Baker as its newest Internet Marketing Consultant to the Local SEO sales team. Local SEO focuses on bringing increased online visibility to San Luis Obispo county businesses. “Welcome aboard Paul!” says Scott Brennan, CEO of Access Publishing. About Paul Baker: Paul Baker is a local to the San…
15
2013Ask customers to use check-in apps at your business
Ask your customers to use check-in apps Facebook, Yelp and Foursquare check-in apps can help market your business and boost your local search rankings More and more, savvy iPhone and Android users are âchecking inâ to places they visit. This is a good trend for local businesses and you should encourage it. Smart phone apps like Facebook, Foursquare and Yelp allow users to check-in to…
9
2013Online Press Release in San Luis Obispo
Tell the community and the search engines what you do… Online Press Release in San Luis Obispo News has always been a powerful form of business marketing. With the rise of the Internet, creating buzz with a press release has become more useful than ever. A press release that used to be published in one newspaper can now be posted in hundreds of online news outlets….