26
2015Where did all my Yelp reviews go?
Where did all my Yelp reviews go? 10 reasons why Yelp filtered your review We occasionally get calls from businesses having problems with Yelp reviews in San Luis Obispo County. “Where did all my Yelp reviews go?” is a common question. Yelp’s goal is to create a good user experience with honest evaluations of local businesses to help consumers make informed buying decisions. Like all…
24
2015Access Publishing accepting applications for full-time writer
Job Title: Writer, Reporter, Copy Editor Access Publishing is seeking an applicant to fill the position of Writer, Reporter & Copy Editor. This position is responsible for reporting, writing and copy editing for our business clients. This includes writing blogs, web content, marketing pieces, newsletters, press releases and more. In addition to writing for clients, about half of this position’s time will be filled with…
27
2014North County Access delivered to local homes
Local directory connecting consumers and businesses for two decades Access Publishing completed distribution of its local business directory this month to the 82,207 residents and businesses of Paso Robles, Atascadero, Templeton and surrounding areas. North County Access is a leading source of local business information to help consumers make buying decisions. In addition to the print edition that is delivered every year, the website northcountyaccess.com gets thousands of…
29
2014Access Publishing launches new business websites
Company making successful transition from print to online media Access Publishing, a Paso Robles-based marketing and advertising company and owner of this newspaper, announced the launch of several new local business websites. The websites were built by Access Publishing for its clients and include over 50 businesses and organizations in San Luis Obispo County. The new websites were built for, among others, North County Moving of Paso…
6
2014Yellow pages important for business marketing
For almost 100 years, local yellow pages have been a mainstay of advertising for small businesses. With the rise of online search engines like Google, business owners should be asking themselves if traditional print phone book advertising is still valuable. “Yellow pages are still an important part of a balanced marketing strategy,” says Scott Brennan, CEO of Access Publishing, a Paso Robles-based advertising and marketing firm that produces the…
11
2014Internet ad revenue surpasses TV
For the first time in history, businesses spent more money advertising online than on broadcast television thanks to sharp growth in mobile and digital video ads, the Associated Press reports this week. According to a report from the Interactive Advertising Bureau, in 2013, Internet advertising revenue rose 17 percent to a record $42.8 billion. Broadcast television advertising, in comparison, was $40.1 billion in 2013. Mobile…
18
2013Where did my Google Authorship photo go?
Google Authorship photos disappear In the last couple days Google changed how search engine results display photos in Google Authorship. They no longer appear for many search queries. Here is a question posted to the Google Products forum: “My Google Authorship Photo Disappeared:Â Hi guys, I have read and done everything under the sun. But my photo recently disappeared from Google Serps. I have even changed…
5
2013Web designer Noah Cryns joins our team
Internet marketing specialist is newest member of local advertising and marketing company Scott Brennan, CEO of Access Publishing, hired Noah Cryns recently as the newest member of his growing team. Cryns, an Internet Marketing Specialist, moved to Paso Robles one year ago and brings along extensive experience gained over the past decade working with leading design firms across the United States. “Noah is a welcome…
17
2013Access hiring new Internet Marketing Specialist
Access Publishing is accepting applications for an Internet Marketing Specialist Job description Internet Marketing Specialist has the opportunity to build online marketing campaigns for local businesses. Many small organizations on the Central Coast are intimidated by the Internet and look to Access Publishing to provide the online advertising support they need to reach their customers on new platforms. Access Publishing is looking for a talented…
26
2013Why Local Search Is So Important
Why Local Search Is So Important Google, Yahoo, and the other search engines have revolutionized how we learn, how we collaborate, how we shop, and in general have helped billions of people around the world harness the full power of the internet. Today there are well over 10 billion unique searches done each month, and that’s just in the United States. Of those searches, Based on…