Access Publishing launches a new online marketing service

Access Publishing launches a new online marketing service for small businesses in San Luis Obispo County. It helps companies rank better in Google, Yahoo, Bing, Yelp and other internet directories.



The internet marketing service, called Local Search Optimization, is the key for small businesses to improve online presence.

57-percent of local buyers are using search engines to find local goods and services, according a recent survey of 3,000 U.S. households by ComScore.



“We are helping small businesses create a high ranking online presence to get them found by local searchers,” says Scott Brennan, owner of Access Publishing, a regional advertising and marketing agency.

A local search typically includes a product or service and geographical location, like ‘insurance agents in paso robles, ca’. Google is pointing to listings from Google Map pages and other directories more often than traditional websites.

The new online marketing service includes local search engine optimization (SEO) and  begins with a comprehensive client interview and Optimized Business Profile. The client’s Google Maps profile is optimized with keywords, categories, descriptions, photos, logos, and links. Geographical data about the business including its building and parking lot are created with a Google mapping service.

Listings are created and optimized on Yahoo, Bing, Yelp, Facebook, and niche directories. Client data is uploaded to major database companies and distributed to over 100 major online directories.

Clients receive a Review Generator service that helps them ask customers for authentic, positive online reviews to help improve rankings.

Brennan has a master’s certification in advanced internet marketing from the University of San Francisco. He has given presentations to hundreds of business owners and managers at over a dozen workshops and presentations throughout San Luis Obispo County.

Business people are invited to hear him speak at an upcoming presentation on local search optimization. Upcoming dates are Sept. 12, 2012, at noon in Atascadero, CA and on Sept. 26, 2012, at noon at in San Luis Obispo, CA. Seating is limited. Register at accesslocalsearch.com, email scott@accesspublishing.com, or call (805) 226-9890.

Access Publishing’s online marketing clients include:
A Mobile Notary by Sally, Arroyo Robles Winery, Auto Limits Auto Repair, BK Pool and Spa Service, Bonny Hogue – KD Capital Mortgage, Borzini Accounting & Consulting, Cal State Auto & Truck Glass, Callie L. Fisher Insurance Services, Central Coast Casualty Restoration, Country Florist, Deep Steam Carpet Cleaning, Dent Pro, Edward Jones – Financial Advisor: Matt Oppedahl, Erb Tutoring Services;

Family Praise & Worship, First Call Plumbing, Five Star Rain Gutters, Frontier Floors & Window Coverings, Grizzly Republic Wines, Hansen Enterprises, Harrington Home Furniture Outlet, Healthy Inspirations, HFG Coastal Insurance Services, Lazer Star Lisa Lu Davis, DMD, MD Spa and Laser, North County Carpet and Upholstery Cleaners, On the Beach Bed & Breakfast, Outlaws Card Parlour;

Paso Robles Children’s Museum, Paso Robles Heating and Air, Paso Robles Vacation Rentals, Peabody & Plum Realtors, Pure Elements Salon, Ray M. Buban, EA Financial & Tax Service, Romo Septic Service, Rossi Law, Sea Otter Inn, Shooting Star Sanctuary, Spinnaker Financial, Inc., State Farm Insurance – Rick Goree, Steve Allen – Connect Home Loans, Stifel Nicolaus, Templeton Glass, The Gifted Basket, The Mobile Oil Changers, The Stargazers Group, The Tree Man, Uncorked Wine Tours, We Help You Legal.

About Access Publishing:
Access Publishing provides local business marketing solutions. It is a local leader in online marketing, Internet advertising, local search engine optimization, SEO, SEM, web design, blog writing and graphic design. The Paso Robles based business, owned by Scott and Beth Brennan, has 10 creative and hardworking employees.

The company’s publications include the San Luis Obispo County Visitors Guide, North County Access,Central Coast Active, Your Cambria Phone Book, Templeton Chamber Guide, Heritage Ranch Directory, Oak Shores Directory and other custom publications.

Access serves Paso Robles, Atascadero, Templeton, San Luis Obispo, Grover Beach, Pismo Beach, Shell Beach, Avila Beach, Oceano, Arroyo Grande, Nipomo, Morro Bay, Los Osos, Cambria, Cayucos, Harmony, San Simeon, Creston, Heritage Ranch, Oak Shores, Shandon, Santa Margarita, San Miguel and all of San Luis Obispo County.

By Scott Brennan. Access Publishing, 607 Creston Rd, Paso Robles, CA 93446, (805) 226-9890.