Local Search Optimization
97% of consumers search for local businesses online
75% of users never scroll past the first page
80% of users ignore paid ads & look for organic
Get your business found on Google! Search engine optimization is a tool to help your business rank higher on search engine results pages. The Internet marketing specialists at Access Publishing are experts at helping local businesses rank better on Google. Our local SEO plan, called Access Local Search, is a powerful program that helps your company clearly communicate the three Ws of SEO: Who you are, where you are located and what services you provide.
Call today for a free online marketing analysis of your business
(805) 226-9890
or email beth@accesspublishing.com
Research
The first step is to do the research on your Internet presence. Our goals are to increase search traffic to your website and listings; upgrade and modernize your website for SEO; increase usability, engagement and conversion on the website; establish you as a local leader in your field; improve rankings on search engine results pages.
- How are you ranking online now?
- How are your competitors ranking?
- What are the best keywords to target?
Optimize
Using your keywords, we optimize your website’s title, headlines, alt tags and copy so they clearly communicate to the search engines what you do. We use Schema formatting to code your name, address, city and phone for Google. We authenticate the ownership of your website using Google authorship and publisher code. We employ several additional proprietary “White Hat” techniques.
- SEO Title, H1, Alt Tags
- SEO copy with Latent Semantic Indexing
- Google Map Embedded
Listings
Getting your company’s name, address, phone number and URL listing consistently across the Internet is critical to your Local SEO strategy. Our proven program builds over 100 new listings and optimizes existing top tier listings for you. Our Google Maps listing expertise is backed by years of experience at getting local businesses to dominate local search results.
- Yelp, Yahoo, Bing
- 100+ extra listings
- Data Aggregators
Content
Writing fresh content for your website is one of the best ways to keep the attention of your customers and search engines like Google, Bing and Yahoo. Our team of writers will create new articles and blog posts for your website to target new keywords and make your site more useful for readers.
- Position you as an expert in your field
- Share news, tips, and how-to columns
- Keep your site fresh and current
- Share it across social media
We spread the word!
When your new website is launched, we are going to shout it from the rooftops. We will optimize your Google Maps listing, Bing, Yahoo and Yelp and set up social media profiles for you. We create over 100 new directory listings with links to your site. We write online press releases that get you noticed by new customers and search engines.
- Online Marketing Plan
- Search Engine Optimization
- Google Maps
- Social Media Setup
Cities Where We Offer Local SEO
- Arroyo Grande
- Atascadero
- Cambria
- Cayucos
- Grover Beach
- Los Osos
- Morro Bay
- Nipomo
- Oceano
- Paso Robles
- Pismo Beach
- San Luis Obispo
- Santa Margarita
- Shell Beach
- Templeton
Dealing with websites and online marketing is the last thing I want to do when I have so many other thing to do with my day. Having Access Publishing do it for me takes a huge load of my shoulders and they do everything in a fraction of the time I would take to figure it out. I appreciate having a local business take care of us and I feel that they have our best interests in mind when dealing with our unique situation.
Simon Lobo
Oaks Independent Insurance Solutions
For a free online marketing analysis, call (805) 226-9890
Get ahead of the curve...That's where your customers are.