Did you recently get a call from Google or Apple Maps? Look out, it was probably a scam. Telemarketing companies are aggressively flooding voicemail boxes with unwanted spam calls with messages like these: Spam call from telemarketer about Apple Maps “Hi, this is Sally calling to help verify your new Apple Maps business listing. If you are the business owner and would like to have…

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Over the years we’ve helped several local businesses optimize their Yelp profile. Sometimes Yelp will call and try to sell our clients an advertising campaign. The costs of the packages are typically around $500 per month with at least a 6-month commitment. Our local businesses have complained that expense of Yelp advertising is just not worth the benefit. The return on investment has been very…

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It’s no surprise that Google is the top dog when it comes to online search engines. But while national statistics show Google getting around 66-percent of the search engine market share, locally Google’s stats spike. Nearly 90-percent of local search engine traffic comes from Google, according to an analysis of over 250,000 Internet searches over the past 12 months that brought traffic to the Paso…

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Central Coast SEO presentation in Santa Maria Central Coast search engine optimization expert Paul Shannon at Access Publishing is hosting a free seminar for local businesses in Santa Maria at the Radisson Hotel on Aug. 19, 2013. Central Coast SEO expert Paul Shannon is giving a free presentation on local search optimization this month in Santa Maria. It’s called “The Five Keys to Local Online…

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Facebook for business in San Luis Obispo County The Cheat Sheet Using Facebook for business in San Luis Obispo County is a great way to interact with your loyal clientele and potential customers. Figuring out how to do it successfully is the hard part. Here’s a great info-graphic to review when creating Facebook posts.  Optimize your company’s Facebook for business in San Luis Obispo County with help from…

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Ask your customers to use check-in apps Facebook, Yelp and Foursquare check-in apps can help market your business and boost your local search rankings More and more, savvy iPhone and Android users are “checking in” to places they visit. This is a good trend for local businesses and you should encourage it. Smart phone apps like Facebook, Foursquare and Yelp allow users to check-in to…

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Tell the community and the search engines what you do… Online Press Release in San Luis Obispo News has always been a powerful form of business marketing. With the rise of the Internet, creating buzz with a press release has become more useful than ever. A press release that used to be published in one newspaper can now be posted in hundreds of online news outlets….

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Tell the community and the search engines what you do… Online Press Releases News has always been a powerful form of business marketing. With the rise of the Internet, creating buzz with a press release has become more useful than ever. A press release that used to be published in one newspaper can now be posted in hundreds of online news outlets. Access Publishing can help…

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Presentations on Local SEO in San Luis Obispo County Local SEO expert Scott Brennan is giving several presentations on Local Search Optimization over the next several months throughout San Luis Obispo County and Santa Maria. Business owners and managers are invited to come learn more about how to improve their online presence. “In today’s world, customers are using their smart phones and computers like the yellow…

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New online tour in San Luis Obispo View Larger Map See inside private jet center at San Luis Obispo Airport A new online tour in San Luis Obispo at the airport was created for ACI Jet Solutions by Access Publishing. It allows customers and the public to take an interactive look inside the jet center and walk around the planes. Jack Erhart, A 360-photographer, is a specially…

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