Archive for News’ Category

How to make local SEO work for your business
Apr

28

2016

How to make local SEO work for your business

Why should you care about search engine optimization? Well, if you are in business, you want customers to find you online. Did you know that 97-percent of Americans use the internet to search for local businesses. Search engine optimization, or SEO, is a fancy term for getting your business to rank higher in Google search results. Have you heard the joke? “Where is the best…

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Get more out of Google Analytics
Apr

5

2016

Get more out of Google Analytics

Access Publishing CEO Scott Brennan spoke today at the Wine Industry Marketing Collaboration group at Panolivo Restaurant. He gave a presentation on “An Introduction to Google Analytics.” “It was a pleasure to meet with so many wine industry marketing coordinators,” Brennan says. “They were all engaged and interested in how to make the most of their Internet marketing. I really appreciated the opportunity.” The group…

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Tessa Eberle
Apr

1

2016

Writer Tessa Eberle joins Access Publishing

–The team at Access Publishing recently welcomed writer Tessa Eberle. Scott Brennan, CEO of Access Publishing, has brought Eberle onto the team to help report news stories for the Paso Robles Daily News, A-Town Daily News and the San Luis Obispo County Visitor’s Guide, as well as to write press releases, blogs and web content for online marketing clients. “We are very excited to have Tessa joining our…

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Speaker Beth Brennan
Mar

17

2016

Learn 5 keys to ranking in Google search results

Women in Business hosting search engine optimization expert The Paso Robles Chamber of Commerce Women in Business is hosting a luncheon on how to rank higher in Google search results for keywords important to your business or organization. Guest speaker Beth Brennan, a local expert in online marketing, will discuss “The 5 Keys to Ranking in Google Search Results.” She and her team at Access…

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Businesses: Reach new customers at the lake
Nov

17

2015

Businesses: Reach new customers at the lake

Heritage Ranch and Oak Shores directories being published –Access Publishing is getting ready to print two niche business directories serving the exclusive, gated communities of Heritage Ranch and Oak Shores at Lake Nacimiento, CA. The Heritage Ranch Directory and Oak Shores Directory both include a business directory, white page listings of residents, maps and important community information. The annual books connect residents to businesses who offer…

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North County Access delivered to local homes
Nov

3

2015

North County Access delivered to local homes

Local directory connecting consumers and businesses for two decades –Access Publishing is currently distributing its local business directory this month to the 82,207 residents and businesses of Paso Robles, Atascadero, Templeton and surrounding areas. North County Access is a leading source of local business information to help consumers make buying decisions. In addition to the print edition that is delivered every year, the website northcountyaccess.com gets thousands of hits…

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Team Access joined the fun at the Zombie Bowl and helped raise $7,000 for Big Brothers Big Sisters
Nov

3

2015

Team Access joined the fun at the Zombie Bowl and helped raise $7,000 for Big Brothers Big Sisters

The 2015 Zombie Bowl for Kids Sake held at Paso Bowl raised a total of $7,200 for Big Brothers Big Sisters of San Luis Obispo County. Over 75 bowlers attended the event, including our own Access Publishing Team. Our players included Beth and Scott Brennan, Noah Cryns, Skye Ravy, Sarah Bolyard with additional support from Paul Ravy and Ken Bolyard. “We had a great time…

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Is print dead? Not for books
Sep

23

2015

Is print dead? Not for books

E-book sales slip, and print is far from dead New York Times – Five years ago, the book world was seized by collective panic over the uncertain future of print. As readers migrated to new digital devices, e-book sales soared, up 1,260 percent between 2008 and 2010, alarming booksellers that watched consumers use their stores to find titles they would later buy online. Print sales…

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Did you get a call from Google or Apple Maps?
Aug

28

2015

Did you recently get a call from Google or Apple Maps?

Did you recently get a call from Google or Apple Maps? Look out, it was probably a scam. Telemarketing companies are aggressively flooding voicemail boxes with unwanted spam calls with messages like these: Spam call from telemarketer about Apple Maps “Hi, this is Sally calling to help verify your new Apple Maps business listing. If you are the business owner and would like to have…

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Atascadero Daily News gets a new name: A-Town Daily News
Aug

7

2015

Atascadero Daily News gets a new name: A-Town Daily News

-Press Release- Access Publishing, a San Luis Obispo County advertising and marketing company, is changing the name of its popular online newspaper Atascadero Daily News to A-Town Daily News. “A-Town is an endearing local nickname for Atascadero that residents have been using for decades,” Brennan says. “It’s also a great fit with our website address atowndailynews.com.” “I’m excited to move forward and continue to provide…

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