13
2016Stephanie Musselman joins Access Publishing
–The team at Access Publishing welcomed its newest account representative Stephanie Musselman this month. Scott Brennan, CEO of Access Publishing, hired Musselman to join the team and help local businesses with marketing and advertising. Musselman assists businesses advertising in the San Luis Obispo Visitors Guide, Templeton Guide, Paso Robles Daily News and A-Town Daily News. “We are very excited to have Stephanie join Access Publishing,” Brennan said. “She…
8
2016Businesses: Reach more customers in Templeton
Advertise in the Templeton Community Guide The Templeton Chamber of Commerce and Templeton Community Service District are combining efforts with Access Publishing to produce the spring edition of the Templeton Community Guide. Deadline for advertising is March 10. The guide is published twice a year with a spring/summer edition in March and a fall/winter edition in October. It serves as the town’s activity guide, with parks and recreation…
4
2016What is a page view?
Access Publishing helps over 100 local businesses with online marketing and search engine optimization. For each client we create custom reports to help them track the success of their website. The generated reports show how many page views and visitors the website has had over the previous month. The reports may be generated by Google Analytics or WordPress Jetpack. What is a ‘page view’? A…
3
2015North County Access delivered to local homes
Local directory connecting consumers and businesses for two decades –Access Publishing is currently distributing its local business directory this month to the 82,207 residents and businesses of Paso Robles, Atascadero, Templeton and surrounding areas. North County Access is a leading source of local business information to help consumers make buying decisions. In addition to the print edition that is delivered every year, the website northcountyaccess.com gets thousands of hits…
3
2015Team Access joined the fun at the Zombie Bowl and helped raise $7,000 for Big Brothers Big Sisters
The 2015 Zombie Bowl for Kids Sake held at Paso Bowl raised a total of $7,200 for Big Brothers Big Sisters of San Luis Obispo County. Over 75 bowlers attended the event, including our own Access Publishing Team. Our players included Beth and Scott Brennan, Noah Cryns, Skye Ravy, Sarah Bolyard with additional support from Paul Ravy and Ken Bolyard. “We had a great time…
23
2015Is print dead? Not for books
E-book sales slip, and print is far from dead New York Times – Five years ago, the book world was seized by collective panic over the uncertain future of print. As readers migrated to new digital devices, e-book sales soared, up 1,260 percent between 2008 and 2010, alarming booksellers that watched consumers use their stores to find titles they would later buy online. Print sales…
31
2015Why can’t I see all the keywords in Google Analytics?
Why are keywords ‘not provided’ in Google Analytics? Are you looking over your monthly Google Analytics report or reviewing your WordPress Jetpack Site Stats and trying to figure out why you can’t see all the keywords that bring traffic to your web site? It’s very frustrating for web masters and business owners who want to see how users are looking for them on the Internet….
28
2015Did you recently get a call from Google or Apple Maps?
Did you recently get a call from Google or Apple Maps? Look out, it was probably a scam. Telemarketing companies are aggressively flooding voicemail boxes with unwanted spam calls with messages like these: Spam call from telemarketer about Apple Maps “Hi, this is Sally calling to help verify your new Apple Maps business listing. If you are the business owner and would like to have…
13
2015Yelp accused of mob-like behavior
Over the years we’ve helped several local businesses optimize their Yelp profile. Sometimes Yelp will call and try to sell our clients an advertising campaign. The costs of the packages are typically around $500 per month with at least a 6-month commitment. Our local businesses have complained that expense of Yelp advertising is just not worth the benefit. The return on investment has been very…
7
2015Atascadero Daily News gets a new name: A-Town Daily News
-Press Release- Access Publishing, a San Luis Obispo County advertising and marketing company, is changing the name of its popular online newspaper Atascadero Daily News to A-Town Daily News. “A-Town is an endearing local nickname for Atascadero that residents have been using for decades,” Brennan says. “It’s also a great fit with our website address atowndailynews.com.” “I’m excited to move forward and continue to provide…